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Old 01-06-2017, 09:17 AM   #1
InBloom94
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Default Anyone sell above list or use a matrix?

Just curious how many are selling parts over list price or using a matrix?
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Old 01-06-2017, 11:51 AM   #2
conn02
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both matrix and above retail
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Old 01-06-2017, 01:12 PM   #3
InBloom94
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any particular % or circumstance?
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Old 01-06-2017, 03:34 PM   #4
steve_biegler
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Back in my 20 group days, it varied by how much the part was and I believe NADA had a breakdown on those numbers. Or at least the 20 group division did.

This might help.

https://www.autotraining.net/article...Profitable.pdf

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Old 01-09-2017, 06:54 AM   #5
Megadraught
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I have one set up, retail plus %.

High percentage on low dollar amount items and the percentage drops as the retail price rises.
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Old 01-09-2017, 08:14 AM   #6
conn02
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Same as Megadraught
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Old 01-10-2017, 10:20 AM   #7
XDCX
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I remember when I attended a training session and first learned about matrix pricing. I recall the instructor used supermarkets as an example and said that they learned that most customers are super price sensitive on only a few items and as long as a store was competitive on those items they could price everything else higher and increase margins without hurting sales.

As I recall the items mentioned in the supermarket example were bread, milk and eggs.

In a dealership environment I'd guess the items that customers would be most price sensitive on would be the items they see at Walmart like filters, plugs, bulbs, etc.
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