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Automotive Discussions Car People talking about the Car Business – This is the place where it happens |
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02-15-2012, 09:33 AM | #1 |
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Join Date: Nov 2007
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AutoTrader.com may be investigating an IPO
Bloomberg is reporting that AutoTrader.com may be investigating an IPO trying to follow the success of Facebook's IPO and to free-up cash for the Private Equity firm that owns 25% of AutoTrader. Here's a link to the Bloomberg report - click here
The remaining 75% of AutoTrader is owned by Manheim Auctions which is owned by Cox Communications. Is AutoTrader still popular with Internet Departments or are dealers spending their advertising dollars in other areas? |
02-15-2012, 10:54 AM | #2 |
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Join Date: Aug 2008
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We cancelled Auto Trader last year and had a substantial increase in new vehicle sales.
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02-15-2012, 11:12 AM | #3 | |
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Join Date: Nov 2007
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Quote:
In my opinion, Craigslist would crush AutoTrader and Cars.com if they would make a few simple improvements and clamp-down on all of the scammers and spammers. |
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