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Old 01-22-2013, 12:03 PM   #14
XDCX
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Join Date: Nov 2007
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Quote:
Originally Posted by chryslersrt8 View Post
In other words they should court the 789 to save them!
In a lot of way I think that would make perfect sense.

To be fair, some of the 789 truly were poor dealers and some were already out of business but Chrysler hadn't processed their termination yet.

That said, we all know that many of the 789 are talented dealers who were robbed of their franchise, their livelihood and their identity. Many would love an opportunity to prove that Chrysler's decision to terminate their franchise was a mistake and they'd like to go to work every morning so they could take more customers away from Chrysler.

In his first book Lee Iacocca echoed the same sentiments when he was fired from Ford. He went to work each morning at Chrysler with the purpose of inflicting pain on Ford by stealing away their customers.

I do think Mitsubishi can be saved but I doubt it will happen unless the parent corporation makes a number of changes and part of that process has to be getting their franchise into the hands of more dealers who have their prosperity tied to Mitsubishi's success.
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