Sorry, I must add this trivia..Bob Lund famous quote at Dealer Meeting in Cincinnati:
"If there ever is a 'rubber band' car on the market, I can assure you Chevrolet will make the best 'rubber band' car in the market!"
We were selling the Chevette against the Honda, Toyota, Datsun... and getting our a**** handed to us. The only competitor we could beat was Ford, and only because we had the Norwood Camaro plant and Hamilton Stamping plant employee programs.
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