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Old 01-22-2013, 06:44 PM   #15
chryslersrt8
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Join Date: Sep 2009
Posts: 307
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I remember when good Chrysler salespeople and managers were in strong demand by the import dealers when the import market got sluggish. Theory was Chrysler people were use to selling average or worse cars and, as a result, were perceived to be much better than the "order takers" that worked for the import stores.

My comment about courting the 789 was tongue in cheek and I agree 100% that there were many in the 789 that deserved to go. But just as importantly there were many of the dealers that survived that should not have.

Mitsubishi has to come up with some "outside the box"thinking QUICKLY if they want to survive in U.S. Since new product isn't going to come flooding into the market they have to rethink marketing. This is local dealer specialty. I would venture to guess they don't have budget for big national market push so put dealer cash on product,give the dealers cash to advertise product, then get out of the way.
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